Though schools and community programs are an effective way to reach older children, to help the youngest kids, we need to help their parents and caregivers. No Kid Hungry is exploring ways to better reach very young children through programs at doctors’ offices and local child care centers, as well as efforts to strengthen federal programs like WIC and SNAP.
Another way we reach babies and little kids is through Cooking Matters, a sister campaign of No Kid Hungry that works in communities across the country to help parents and caregivers make healthy foods on a budget.
Cooking Matters offers interactive grocery store tours, cooking classes, smartphone apps and other resources – all free, and all run through trusted local community programs.
“This has definitely changed my eating habits and my approach to preparing healthy food,” said Erica, a mother and Cooking Matters participant from Atlanta. “If you look in my refrigerator now you'll see a lot of greens, fruit and other vegetables. I keep it stocked. Cooking Matters showed me how to stretch my money so that, when I go to the farmers market, I can even buy some organic foods, which is better for us. And, I'm not afraid to try something new that might be on sale”.